For consumer goods companies
Test with shoppers before you spend.
We run the ad tests, price tests and shopper research behind brand and pricing decisions, then build the tools to keep learning.
See what we can test →
We run the ad tests, price tests and shopper research behind brand and pricing decisions, then build the tools to keep learning.
See what we can test →We runPrice test
We runAd test
We runSurvey and diary study
We runSwitching research
We runTesting cohort
We runOnline-to-store attribution
Which concept, message or format earns the response, tested with the audience you are buying before you scale the spend.
How shoppers react to a price, a pack size or a promotion, so the change is backed by evidence from your category.
Fast, well-designed surveys that explain who buys, why they switch and what would make them choose you.
Groups of shoppers we recruit and return to over time, or who keep a diary of what they buy and use, so you see behaviour as it happens.
Practical ways to show whether digital activity contributed to footfall and sales, without overclaiming.
When a test should become a habit, we build the tool, dashboard or process that keeps it running in your team.
Tell us the decision and the deadline. We’ll say what a test could show you and how fast.