View
← All workshops
Venture building workshop 6 of 10

Customer Journey & Growth Friction

Where are we losing customers between awareness and repeat use?

Book a call →
Drop-offDrop-offDiscoverConsiderBuyPayOnboardRepeat
The workshop

We walk the journey from first awareness to repeat use, find where customers drop away and agree who owns each stage.

Particularly useful for
  • Businesses already acquiring customers but struggling with conversion, activation, retention or repeat purchase
Duration
To confirm
The classroom journey

We work through

  1. 1

    How customers discover the company

  2. 2

    What they need before considering the product

  3. 3

    Buying and decision friction

  4. 4

    Payment and fulfilment

  5. 5

    Onboarding and product usage

  6. 6

    Support, retention and advocacy

  7. 7

    Metrics and internal ownership at each stage

Founders leave with

  • An end-to-end journey map
  • Major friction points
  • Conversion opportunities
  • Ownership gaps
  • Priority KPIs
  • A ranked improvement roadmap

Run this with your portfolio.

Book it as a single workshop, inside a venture building sprint or as part of a portfolio growth clinic.

Book a call →Ways to commission →